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#ConversionRateOptimisation – Reducing cart abandonment on web channel

With the holiday season rapidly approaching and with more customers taking to the Internet to procure their shopping list. Every retailer has probably (read: hopefully) taken the time to review their checkout journey. Subsequently, they have¬†probably deployed strategies to curtail reasons because of which customers leave the channel without making their purchase.¬† Continue reading “#ConversionRateOptimisation – Reducing cart abandonment on web channel” »

About Ravi Jay

Ravi is enthusiastic about all things Digital. Loves a good chat on gamification in retail. Talk to Ravi on Twitter @ravi_jay1 using #ThinkLookActDigital.